The James Brand, founded in 2012 on the American Pacific coast, specializes in high-quality everyday carry tools and knives. Founded by designers and nature-loving athletes with the goal: we can't find the right equipment that we want? Then we'll just make it ourselves! The idea: Products such as knives , carabiners, etc. made from high-quality materials, with a minimalist design aesthetic and a clear attention to detail. This results in simple but highly functional products made from durable materials that can handle any job.